What is a Pure Player ?
min read -
In eCommerce context, a pure player is a company with products or services that are only digital. Pure play can also mean “everything based online” so it’s possible for the company not to have physical offices.
min read -
In eCommerce context, a pure player is a company with products or services that are only digital. Pure play can also mean “everything based online” so it’s possible for the company not to have physical offices.
